Posts in the Category: Corporate Stories

How To Find Your Core Story in Corporatelandia

Added by .

find your core story in corporatelandia

The situation was familiar to me. How many times had I been in a conference room with outstanding leaders, fighting to get to the bottom of an important concept? Here’s the scene: the ubiquitous chairs and tables, a PowerPoint projector, and unending coffee and water in the back of the room. As is usual in Corporatelandia, the concern is how a business can land a story with their customers. It was hard to shake them…
Continue Reading »

What Does A Corporate Soul Need? Storytelling

Added by .

illustration by Keith Henderson man in the woods

I’m declaring it. A corporation WILL become a mirror image of the leadership, the leadership persona and the leadership’s consistency with passion for a new and improved world! This passion and clarity stems from a voice within, knowing that which is important, demonstrating utter resolution to it whilst identifying real opportunity for change and realignment from it. One man who has spent a lifetime researching emotions, specifically in corporations, is Martyn Newman. He is a…
Continue Reading »

What a Sufi Mystic Can Teach You About Corporate Development

Added by .

How a Sufi mystic can teach corporate development

One of my favorite characters is Mullah Nasruddin, a Sufi mystic and philosopher believed to have lived in the Middle Ages. In order to understand why he is so beloved to me, let me tell you a story from my early executive career. As I looked down the long conference table and into the eyes of 13 other CEOs, I realized I was way out of my depth. I was 29 years old and running…
Continue Reading »