21 Feb

Post Title / Why Some Young Executives Prefer Wisdom to Sales

Young executives want greater wisdom and awareness

Posted by on in Goings-on, Resources. No Comments

Live with greater awareness. Move towards “purposeful engagement in business and life.” Or simply check out the conference that is Wisdom 2.0.

Today I will be making the trek up to San Francisco for this very conference. To give you an idea about their conference, their mission “addresses the great challenge of our age: to not only live connected to one another through technology, but to do so in ways that are beneficial to our own well-being, effective in our work, and useful to the world.”

Now, I’d like to think that, while I’m by no means tech-savvy, I’ve met a lot of people in this space and would have surely purchased my ticket weeks, or even months ago. Not so. It was through the intriguing description of two young executives I met the other day, discussing the presentation I was about to give to their company.

Here’s a brief recap:

It was a sunny day in Alameda California as I sat with two young executives. We were gazing out on the ocean as we waited for our lunch. I was there to prepare my presentation in an upcoming leadership Institute for one of the largest apparel companies in the country. The topic was financial fluency and called on my previous career as a CPA and merger acquisition specialist. The bottom line was that I know how to prepare and teach the development of a good business case. However, as you all know, I spend most of my time teaching mindfulness and awareness to corporate leaders.

As we sat there I mentioned casually that I had written a book called Awakened Leadership. The topic of awareness and mindfulness had simply not come up in our financial discussions. I have to say that I was surprised at the response. For they immediately asked me to send them a copy of my book, adding that any book on mindfulness and awareness in the corporate world was “a must have”. And in a fleeting footnote, the comment was made, “We even have a whole conference up here called Wisdom 2.0 dedicated to the subject of your book.” “Wisdom 2.what?” I responded. ‘Wisdom 2.0 “ they repeated with a smirk.

And then I remembered earlier in the day when I had asked about their employees’ motivations. They gave me what I considered at the time to be a curious response. “At most companies”, they said, “leaders and employees are trying to sell as much stuff as they can. But here we believe that we are creating the next generation of our earth’s conservationists.” As I thought back on that comment it became clear to me that this company, which produced outdoor gear, had tapped in to something beyond the mechanics of traditional business competition. And as they said, “the Bay area has a whole conference on the subject.”

So as I launch off to this gathering, Wisdom 2.0, I have a couple questions for you: What is it that draws the corporate world to the sense of wisdom and awareness? They seem to have all the stuff they can conjure up. What could it be that they are chasing?

P.S. I know this is somewhat of a late post for an event subject, but they do have a smaller one held in Boulder in November. Let’s head to the mountains!

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